Hey Reader,

I’m in Nashville at my friend Kate Northrup’s event, Relaxed Money Live.

My god, it’s SO good. Kate is so good. I’m loving all her content. It dovetails perfectly with my recent “woo journey” because a lot is about human energy, a concept that feels magical but is scientifically undeniable.

I came a day early for a special, small-group mastermind Kate hosted with her husband, Mike, for her top affiliate partners. (I’m one of them, thanks to my bangin’ emails.)

We all promoted Kate’s online course Relaxed Money last year and are all onboard to do it again because Kate is brilliant and her students get tangible results…in the form of MORE MONEY.*

At the mastermind and the following two days, I sat next to my friend Lisa Fraley, who helps entrepreneurs get legally protected (with a spiritual twist). She’s also a past client, writing-workshop attendee, and longtime, devoted subscriber, AKA Shrimper.

On the first day, when Kate talked about the discomfort of wanting money, especially for women, I muttered something like, “No discomfort here.”

Lisa said, “You’re so great at talking about that, in this unapologetic way. Like, showing it doesn’t make you selfish or money-hungry to want it.”

I thanked her and added, “But also — what’s wrong with being money-hungry?”

We wouldn’t mean it negatively if we said someone is “affection-hungry.” Or “culture-hungry.” Or just…hungry.

If you sit down at a restaurant and say, “Oh my god, I’m so f*cking hungry for a cheeseburger,” no one’s gonna say, “ew.” (Unless they’re a self-righteous vegetarian.)

But if you’re like me and say, “I want money, money, money. I want to wear it, lick it**, roll around in it. I want money coming out the ying-yang and the hoo-ha and the coochie-coo and the yodelay-hee-hoo, and make it more than I could ever spend in a lifetime, please,” you’re probably gonna have the money prudes gasping over your enormous appetite for loot, you hungry hungry hippo.

“Hungry” doesn’t mean you prize it over all else, including human life. It doesn’t mean you refuse to pay taxes, donate to causes, or tip your server at Peter Luger.

It just means you’re up for a heaping helping of the green stuff, plus seconds and thirds. You’re not here to nibble. You came to CHOW DOWN.

And if that’s true for you, writing entertaining emails that sell can fill your plate.

Better yet, the right automated email sequences are your ticket to the money buffet. They’ll fill your money bowl over and over — while you eat nachos and watch Real Housewives.

Want help writing them? You already have my Welcome Sequence Workshop…

Now you can pair it with my upcoming live class, Evergreen Cash Machine.

I’ll walk you through my own proven, high-converting Emails That Sell webinar sequence, the exact emails I use to:

• Get people excited the second they register, so they commit to showing up and watching
• Boost live show-up rates with friendly-but-firm reminders that don’t feel naggy
• Nudge last-minute “eh, maybe later” people onto the call
• Turn replay-watchers into buyers with follow-up emails that feel like great stories, not pressure
• Seamlessly lead into your offer sequence without that awkward “now I’m selling to you” moment

YOU’LL ALSO GET:

🗺 A DIY Evergreen Sequence Template in Google Docs to map out and fill in your own always-on “cash machine” sequence.
​
🔎 A copy of my entire evergreen webinar sequence, annotated with notes on why each email works, what it’s doing psychologically, and how to adapt it for your own offer.

Date: February 19th at 3pm ET
(Yes, you’ll get a replay)

Special one-time price for you, a Welcome Sequence Workshop alum: $199 Price later: $299

xoLaura

PS - *You can experience Kate’s magic for yourself in April when she opens her free workshop, Good With Money. Click here to put yourself on the interest list.​

PPS - **Don’t worry, no plans to actually lick money. I don’t think money is dirty in a figurative sense, but by my guess, any bill of any denomination has a high chance of having dwelled inside a stripper’s thong at some point.

PPPS - I’ve been on the record about my love of money for years. See this blog post or this reel.

Psst! Since you're signed up to get my emails on a weekly basis, here's what you missed this week!

• ​Why are you like this?​
• ​The Devil Wears Laura

Want more help with copywriting, storytelling, writing emails that make money, and/or generally getting paid to be you? ​ Great! Start here to browse on-demand courses. 💡FREE CLASS: Emails That Sell (Get it here)​ 💡60-Minute Makeovers Copywriting Mini-Course (Get it here)​ 💡Book Launch Hero (Grab it here)​ 💡The Copy Cure (a collaboration with Marie Forleo) (Check for availability)​ 💡My national bestselling book, TOUGH TITTIES! (Your new favorite read - w bonus trainings)​ Binge my YouTube Channel (Watch now)

​​​