I swear this wasn’t me


A flash of paranoia:

Saturday, I’m scrolling Threads when I’m supposed to be recording a new video for my big Inbox Hero update, and I come across a post that miiiiight be a personal attack?

I can no longer find it (dammit, why didn’t I screenshot) but in essence, it says:

“This woman launching her email course is sending an email every hour! She’s the queen of email and I know what she does works but this is too much.”

I’m like, “Wait. Is it me? It can’t be, because I’m not launching my special Inbox Hero deal till next week, and I send a lot of emails on cart-close day and the final two might be an hour apart but never one an hour, all day long.”

I learned years ago that more emails = more sales, so I don’t judge.

Yes, that’s a pretty aggressive cadence — but while it defo gets a tsunami of unsubscribes, I’m sure it also gets way more buyers. The bottom line is…well, the bottom line.

Who is this mystery email guru, though?

I’m dying to know. I start scrolling the comments.

They’re f*cking infuriating. All refusing to name a name, even the ones confirming the sender is “the email queen” and saying her course is “fire.”

Some say her method — answering one FAQ per email — is brilliant and gets people off the fence.

Others huff, “I unsubscribe if someone sends more than one a week!” (OK then, better not sign up for mine.)

A few comments plead, “Can someone tell me who we’re talking about?”

I spot one with a reply and click on it hopefully.

It says, “Yes, I’d love to know that, too.”

Argh.

I decide I’m better off not knowing. I’m feeling competitive with this nameless nemesis.

What I do and teach works — both for me and thousands of Shrimpers who’ve learned from me — and is the greatest way of getting paid to be you.

Do I really need to go looking for a self-comparison spiral?

Well, today in my inbox I spy an answer to the mystery. It’s…ME?

I know it’s not, but I wonder if someone said it was. Turns out that someone is…Google.

Lying-ass Google! But hey, someone else’s infamy got me a new Shrimper.

Plus, it wasn’t that much of a stretch. I do send too many emails for some subscribers.

Meanwhile, others open, read, and save every one of them to return to later. Even when they’re not (initially) interested in what I’m selling.

They buy. They write back. They say “Yours are the only emails I always open and read” and “Your emails give me permission to be more me” and “DAMN YOU! Your emails are so good, they got me to buy when I wasn’t planning to.”

I’ll take that, even if it means getting wrongly framed on Threads.

If you’d take that, too, come to my class this Thursday:

🎤GET PAID TO BE YOU

How To Cash In On Your Voice, Personality, And Realness
With Emails that Sell Like A Mofo

GRAB YOUR FREE SEAT HERE

Do what you can to show up live — especially if you’re interested in scoring the best bonuses I’ll ever offer for Inbox Hero. A very special one is available only if you attend in real time.

OK, see you in your inbox in an hour!

Kidding. I swear.

xoL

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Thank you for reading and sharing,
Laura

Laura Belgray (Talking Shrimp)

"Yours are the only emails I actually open and read" - a regular reply in my inbox since 2009...and I'll bet in yours, too, once you subscribe and learn by pure, lazy osmosis to become the most compelling writer around. That said, no promises on improving your moral character.

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