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Hey Reader, It’s a typical summer day in our Sag Harbor kitchen. I’m typing at the counter while my laptop charges so I can bring it back outside — and being rude to my husband, but you might say he’s being rude to me. He wants me to participate, even though he knows I’m focused, writing you an email. There he goes. “Brown Town! Stop being a clown! Brown Town, you’re totally brown. Hey hun, you like my song?” “Mmm-hmm.” “What is it? What are the lyrics?” “Brown Town, flushin’ it down? I don’t know. I can’t, I’m writing an email.” To which he says, “You’re no fun. I might as well not exist.” “Mmm-hmm.” I remind him, “Bee-tee-dubs, emails make us money.” And then he leaves me alone. Sort of. He’s now whispering “Brown Town” to himself. As he reaches for a vase, he grunts, “Uhhhhhh! Brown Town.” Now, he’s calling me “BT” and asking if I want to try our new olive oil on some fresh bread. “In a sec.” If I were putting away laundry, I’d leave the socks for dead and beeline to the kitchen for that olive oil action. When I’m writing an email, though, I’m in the zone. You might say I’m in the P’zone. Not really, that was a Pizza Hut offering of pizza-calzone hybrid. I have no earthly needs beyond my all-day Yeti tumbler of Grady’s cold brew. Point is, writing emails absorbs my full attention. It also makes us money. Want me to teach you how yours can do that for you? Then mark next Thursday, June 25th at 1pm ET and get your butt to my FREE LIVE CLASS: GET PAID TO BE YOU You’ll learn:👉 The dangerously addictive writing style your readers can't quit 👉 What to write when you don't know what to write (I promise, you'll be excited!) 👉 The single tweak that more than doubled my revenue 👉 The storytelling "kiss of death" that flatlines your email sales 👉 Why being yourself in your emails isn't just critical now—it's a survival skill Click here to save your seat I will now sign off with one last: BROWN TOWN! xoLaura PS - New song alert! He’s now singing: You’re a little care bear, not a dirty hair bear, doot doot doot doo doo… Love Shrimp Mail? Forward this to a friend so they can get in on the action and sign up below.
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"Yours are the only emails I actually open and read" - a regular reply in my inbox since 2009...and I'll bet in yours, too, once you subscribe and learn by pure, lazy osmosis to become the most compelling writer around. That said, no promises on improving your moral character.
Last fall, I got a subscriber email from my friend (and Shrimp Club alum) Frenchie Ferenczi. Subject line: I’ve gone woo(ish). She wrote about a spiritual teacher who was helping her connect to her intuition and let it guide her business. She had me at woo(ish). That’s me — or was. I even coined a term for it years ago: “Woo-Adjacent.” Wrote a manifesto and everything. In a nutshell, I think most of the spiritual industry reeks of bullshit, but I do love a good psychic or astrology reading....
Hey! Have you signed up yet for my free class TOMORROW Get Paid To Be You? How to cash in on your voice, personality and realness with EMAILS THAT SELL? If not, sign up here. Heads up: if you’re there or catch the replay, you might notice something’s different. Haircut? Facial? Nope — just my energy. {*Cue wind chimes*} Last fall, I got a subscriber email from my friend (and Shrimp Club alum) Frenchie Ferenczi. Subject line: I’ve gone woo(ish). She wrote about a spiritual teacher who was...
Hey! Just so you don’t think I’m trash-talking my friend Suzanne, she’d admit this herself: Her email game used to kind of…suck. First of all, because she barely wrote any. She had a dormant list of thousands of writers, and they almost never heard from her. Ugh, I can’t. Do you know how much it hurts me to see a wasted email list? It’s like watching someone let their sundae melt. Give it to me, then! (Except you can’t give someone your email list — illegal.) Suzanne had always counted on...